This is a guest post from Drew McLellan, CEO and Top Dog at McLellan Marketing Group. See the original post this is adapted from and more like it on his blog. I’m a fan of loyalty programs… if they’re done right. The truth is, most companies aren’t willing to make the reward equal to or…
Tag Archives: United Airlines
Is your loyalty program missing a critical factor?
Read More
Comments Off on Is your loyalty program missing a critical factor?
United Airlines uses a little customer service to start big conversations
My friend Auren shared a great example of how every touch point matters and how, if you do it right, it gets amplified via social media. It all started when he left his Kindle on a plane. Then, he gets an email from United telling him they have it and are holding it until he can pick…
Read More
Comments Off on United Airlines uses a little customer service to start big conversations
