Tag Archives: tactics
newsletter December 1, 2009

3-Minute WOM Lesson: How to create your word of mouth marketing plan

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[Welcome back to the Word of Mouth Marketing newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] In this issue, our Social Media Business Council Chief Evangelist, Bob Pearson, shares his tips for creating your word of mouth marketing…

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Featured Downloads
Blog March 21, 2014

Download: “The Difference Map” by Bernadette Jiwa

By WordofMouth.org Editor

We’re big fans of author of The Fortune Cookie Principle and TEDx speaker Bernadette Jiwa, who says that good marketing…

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Blog November 8, 2013

The first chapter of “The Social Media Side Door” by Ian Greenleigh

By WordofMouth.org Editor

Ian reveals the best ways to earn the attention of influential people using social media channels.

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Blog May 24, 2013

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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Blog May 10, 2013

3 Must-Use Word of Mouth Marketing Tools

By WordofMouth.org Editor

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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Blog April 26, 2013

The Top Four Tips for Multiplying Your Word of Mouth

By WordofMouth.org Editor

These tips can help you get your marketing to do more work without a lot of extra effort.

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Articles January 11, 2013

10 Ways to Turn Around Negative Word of Mouth

By WordofMouth.org Editor

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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