Grainger supplies the stuff that helps businesses run: from janitorial supplies and fire extinguishers, to Lipton tea bags and labware. It’s the kind of stuff you probably don’t notice that often (and you probably don’t think about where it comes from either). But Grainger didn’t become one of Fortune’s “Most Admired Companies” by being invisible…
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Video: How U.S. Cellular creates incredible local relationships
Great relationships start great word of mouth. A good mindset for that? Try treating your customers like neighbors. That’s what U.S. Cellular’s Sharif Renno did, and the result was a 22% increase in sales. Customers in Milwaukee loved Sharif, the brand, and each other. This renegade store manager had started a real following and was…
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