This is a guest post from Jeanne Bliss — customer experience expert and author of “I Love You More Than My Dog.” See the original post this is adapted from and more like it on her blog. Beloved companies believe their customers and employees. This trust enables a company to encourage innovation and partnership. A beloved…
Tag Archives: rules
Do you trust your customers and employees?
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WOM Tip #180: If you’re going to have rules, make them worth talking about
We all have to have rules, but is anyone talking about yours? If your rules are unavoidable and are leaving people grumpy, look for ways to make them interesting, fun, and buzzworthy. That’s what ad agency Partners + Napier did with their reserved parking spot signs by using passive aggressive sarcasm instead of the usual…
No pictures allowed
This is a guest post from Mitch Joel — President, Twist Image and author of Six Pixels of Separation. See the original post this is adapted from and more like it on his blog. I once nearly got kicked out of a furniture store. Apparently, I broke a very strict rule of “no photography” while looking to make my purchases. Do…
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