[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] You have a variety of talkers. They’re your biggest fans and the people who can’t stop talking about you — but they’re also the…
What are you doing to generate word of mouth?
This is a guest post from Drew McLellan, CEO and Top Dog at McLellan Marketing Group. See the original post this is adapted from and more like it on his blog. We all know how awesome word of mouth is. We know it beats any mode of advertising and that over 90% of consumers say it’s…