Tag Archives: NeverWet
Blog, WOM Tips September 9, 2013

WOM Tip #189: Great demo videos don’t need great actors

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Have you seen this viral demo video from NeverWet? This stuff is so water-repellant that you can spray it inside a cardboard box and turn the box into an ice chest. That’s a remarkable product (and having a remarkable product is the first step to making a fantastic demo video). With over 6.2 million views,…

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Blog May 24, 2013

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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Blog May 10, 2013

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These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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Blog April 26, 2013

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These tips can help you get your marketing to do more work without a lot of extra effort.

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Articles January 11, 2013

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The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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Downloads August 24, 2012

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By WordofMouth.org Editor

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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Blog July 20, 2012

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By WordofMouth.org Editor

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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