Tag Archives: negative reviews

Be nice when you say bad things online

This is a guest post from Mitch Joel — President, Twist Image and author of “Six Pixels of Separation.” His new book “CTRL ALT Delete” was released in May 2013. See the original post this is adapted from and more like it on his blog. Is anyone still willing to argue that consumer reviews are not…

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10 tips for achieving 100% customer satisfaction

This is a guest post from Jeff Frank, owner of Simplicity Sofas — a company that designs and manufactures furniture for small rooms and narrow entranceways. As a furniture manufacturer and e-commerce retailer in High Point, North Carolina, Simplicity Sofas specializes in furniture for small spaces. And after more than six years in business and…

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3 better ways to handle your mistakes and earn word of mouth

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] People love to talk about when businesses mess up. It’s why stuff like Twitter hacks go viral (and why some companies even fake them)….

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3 tips from Yelp’s Kevin Lee on how to work with online reviews

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Working with customer feedback and reviews is an essential word of mouth skill. More and more customers are embracing the opportunity to become amateur critics,…

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3-Minute WOM Lesson: What to do about those negative reviews

[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Great word of mouth marketers see the opportunity in negative customer reviews. How to make the most of…

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