healthcare social media

Tag Archives: healthcare social media

Blog, Videos April 11, 2014

Video: How UnitedHealth Group meets their customers where conversations are happening

One fundamental word of mouth tip: Go where your customers are talking about you. That can mean attending local events, hopping on discussion forums — or if you’re UnitedHealth Group, getting involved on Twitter. But for a regulated industry like healthcare, that’s easier said than done. UnitedHealth Group’s Senior Manager of Communications, Rachel Medina, describes…

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Blog May 24, 2013

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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By WordofMouth.org Editor

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

Blog April 26, 2013

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These tips can help you get your marketing to do more work without a lot of extra effort.

Articles January 11, 2013

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The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

Downloads August 24, 2012

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By WordofMouth.org Editor

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

Blog July 20, 2012

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By WordofMouth.org Editor

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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