As we gear up for BlogWell: How Big Brands Use Social Media in Minneapolis — hosted by General Mills — on August 13 featuring case studies from Walmart, McDonald’s, H&R Block, Mayo Clinic, General Mills, Ford, CME Group, and Progressive, we’re sharing case studies from our latest BlogWell event in San Francisco. At BlogWell, you’ll…
Sconnie Nation helps fans organize around their favorite shirt
Sconnie Nation, a T-shirt company started by local University of Wisconsin-Madison students, has recently gained national attention with their “We’ll Never Forget You, Brent” T-shirt poking fun at ex-Packer Brett Favre. By creating a unique Facebook page for “Brent Favre,” Sconnie fans are able to engage with each other through photos, videos, and stories venting…