As previews for our upcoming Word of Mouth Supergenius event in New York on July 20, we’re sharing a bunch of the amazing how-to classes, case studies, and brilliant author sessions from the last “How to be Great at Word of Mouth Marketing” conference. In his Word of Mouth Supergenius class, “How to Create Word…
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How to Create Word of Mouth on Zero Budget — live from Word of Mouth Supergenius
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Geno Church on how to create a fan community — a live Word of Mouth Supergenius preview
As we gear up for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on July 20th in New York, our fantastic presenters are sharing some word of mouth tips as previews for the day’s 12 how-to classes, 12 real-world case studies, and 6 brilliant author sessions. Our lineup…
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Word of mouth can change the world — help us build 20 wells for 20 great communities
Word of mouth is more than a marketing tactic, it’s a business philosophy that can change the world by helping great messages spread. And because we’re bringing together the world’s most amazing word of mouth marketers for our Word of Mouth Supergenius event on July 20th in New York, we wanted to use the opportunity…
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Kira Wampler on how Intuit creates word of mouth by connecting small business leaders — a live Word of Mouth Supergenius preview
As we gear up for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on July 20th in New York, our fantastic presenters are sharing some word of mouth tips as previews for the day’s 12 how-to classes, 12 real-world case studies, and 6 brilliant author sessions. Our lineup…
Special Word of Mouth Supergenius preview of Tony Hsieh’s new book, “Delivering Happiness: A Path to Profits, Passion, and Purpose”
We’re so excited to have Zappos CEO Tony Hsieh keynoting our upcoming Word of Mouth Supergenius event on July 20th in New York, we’re making this week a special Zappos week. We’ve got a few special newsletters lined up, a live interview with Tony and our Andy Sernovitz, and a few posts looking at some…
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Josh Bernoff on Groundswell — a live Word of Mouth Supergenius preview
As we gear up for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on July 20th in New York, our fantastic presenters are sharing some word of mouth tips as previews for the day’s 12 how-to classes, 12 real-world case studies, and 6 brilliant author sessions. Our lineup…
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How to Create Your Word of Mouth Marketing Plan — live from Word of Mouth Supergenius
As previews for our upcoming Word of Mouth Supergenius event in New York on July 20, we’re sharing a bunch of the amazing how-to classes, case studies, and brilliant author sessions from the last “How to be Great at Word of Mouth Marketing” conference. In his Word of Mouth Supergenius class, “How to Create Your…
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Word of Mouth Tip #85: Having a little fun makes it easier to talk about serious topics
You may see your cause as the most important thing in the world — and your followers may too — but that doesn’t automatically make it easy to talk about. Diseases, war, political issues, and controversial topics are often tough topics to talk about. Even if everyone at the party hopes for peace in Darfur, nobody feels like…
