Come to BlogWell: How Big Brands Use Social Media on November 10 in Atlanta to hear Coca-Cola, UPS, SunGard, Orange Business Services, ConAgra Foods, Turner Broadcast System, Newell Rubbermaid, and The Home Depot share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program…
Social media case study from Scott Monty of Ford
Ford: “Supporting Positive Online Word of Mouth” — Live from BlogWell
4:20 — Andy Sernovitz introduces Scott Monty, Ford’s Global Digital and Multimedia Communications Manager. See the slideshow at http://slideshare.net/scottmonty 4:21 — Scott: Ford has a 95% recognition rate globally. 4:22 — Scott: We are in a very tumultuous time. Scott explains how when he first came to Ford, all he thought of the company was…
Dell’s Lionel Menchaca: Blending community and e-commerce
As we gear up for BlogWell: How Big Brands Use Social Media in Minneapolis — hosted by General Mills — on August 13 featuring case studies from Walmart, McDonald’s, H&R Block, Mayo Clinic, General Mills, Ford, CME Group, and Progressive, we’re sharing case studies from our latest BlogWell event in San Francisco. At BlogWell, you’ll…
BlogWell: How Big Brands Use Social Media is nearing a sellout!
As we’re nearing the final preparation stages for BlogWell: How Big Brands Use Social Media in Minneapolis — hosted by General Mills — next Thursday on August 13, we’re excited to announce that we’re almost sold out! While you can still currently register online, we’re expecting to close it soon. And because the event is…
General Mills’ David Witt: Connecting with influential moms online
As we gear up for BlogWell: How Big Brands Use Social Media in Minneapolis — hosted by General Mills — on August 13 featuring case studies from Walmart, McDonald’s, H&R Block, Mayo Clinic, General Mills, Ford, CME Group, and Progressive, we’re sharing case studies from our latest BlogWell event in San Francisco. At BlogWell, you’ll…
Upcoming GasPedal events
8/04 SAP: How to establish community guidelines (Member-only call) Click here 8/06 Dell: Blending community and e-commerce (Public call) Click here 8/12 SMBC Member Meeting 6: Morning big issue discussions; member-led unconferences; closing round-table discussion with a special guest (Private event) Click here 8/13 BlogWell Minneapolis: Walmart, McDonald’s, CME Group, H&R Block, Mayo Clinic, Progressive,…
Kaiser Permanente’s Hilary Weber: Using social media for internal collaboration
As we gear up for BlogWell: How Big Brands Use Social Media in Minneapolis — hosted by General Mills — on August 13 featuring case studies from Walmart, McDonald’s, H&R Block, Mayo Clinic, General Mills, Ford, CME Group, and Progressive, we’re sharing case studies from our latest BlogWell event in San Francisco. At BlogWell, you’ll…
SAP’s Mark Yolton: Creating vibrant, engaging online communities
As we gear up for BlogWell: How Big Brands Use Social Media in Minneapolis — hosted by General Mills — on August 13 featuring case studies from Walmart, McDonald’s, H&R Block, Mayo Clinic, General Mills, Ford, CME Group, and Progressive, we’re sharing case studies from our latest BlogWell event in San Francisco. At BlogWell, you’ll…