[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Most of the time, your talkers will come from the everyday actions you take to be a great business — they recommend their friends…
3 types of talkers you should actively reach out to
How Cabela’s uses social to turn customers into friends
“Authenticity experts,” customer love, and making friends are all part of Cabela’s word of mouth strategy. In this post, Youtility author Jay Baer shares insights from the company’s Social Media Manager, Adam Buchanan. He talks about Cabela’s team, why they’re all about passionate volunteers, and how they’re building a community.
3 groups of talkers who can boost your word of mouth
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] In our last issue, we talked about the best places to start taking part in word of mouth conversations about your company. But once…
How to make talking about you feel great
[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] Word of mouth marketing is about the customer. People share your message when it says something about them as individuals, not just something about the company….