Tag Archives: Dusty Sorg
WOM Tips February 12, 2010

Word of Mouth Tip #38: Support existing fan communities

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If you’re lucky enough to have fans building their own active, vibrant communities, sometimes your job as a word of mouth marketer is simply to not screw it up. Support these existing communities by reaching out to group leaders, offering support, and exploring ways to help them continue what is already working so well. How…

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By WordofMouth.org Editor

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