Tag Archives: car accidents

WOM Tip #380: Ask your customers to tell a story

Everyone knows testimonials are powerful. But not everyone knows which questions to ask customers to get great recommendations — the ones that say much more than, “it was good.” Mercedes-Benz, for example, has lots of fans with plenty of great things to say about their cars, but so does every other luxury car company. So…

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Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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These tips can help you get your marketing to do more work without a lot of extra effort.

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All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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