Hear Starbucks, Intuit, USAA, State Farm Insurance, Community Medical Centers, Avery Dennison, Clorox, and the U.S. Navy share case studies on corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in one afternoon, for just $250. Get practical, how-to advice on creating great content,…
Tag Archives: BlogWell
Events
January 6, 2010
Announcing BlogWell San Diego: How big brands use social media
Read More
Comments Off on Announcing BlogWell San Diego: How big brands use social media
Case Studies
November 10, 2009
The Home Depot: Our social media road trip — live from BlogWell
4:20 — Kurt Vanderah introduces Nick Ayres, New Media + Content Manager & Corporate Communications Manager, and Sarah Molinari, Corporate Communications Manager for The Home Depot. 4:21 — Nick walks us through the overall social media approach by The Home Depot. 4:22 — Nick: It’s easy to forget that we’re a relatively young company, and…
Read More
Comments Off on The Home Depot: Our social media road trip — live from BlogWell
Case Studies
November 10, 2009
SunGard: Building social media from within — live from BlogWell
4:20 — Peter Waldheim introduces Valeria Maltoni, SunGard’s Director of Marketing Communications. 4:21 — Valeria: How did we sell social media in a company that needs to be conservative by nature of what it does – business continuity management and planning. 4:22 — Online,Valeria is the supporting actor to the business to make them successful…
Read More
Comments Off on SunGard: Building social media from within — live from BlogWell
Case Studies
November 10, 2009
UPS: Protecting your brand through social media — live from BlogWell
3:40 — Phil Nieman introduces Debbie Curtis-Magley, Manager, Corporate Public Relations at UPS. 3:42 — Debbie: I’m going to talk about protecting your reputation. This conversation centers around a labor law that was passed that affected FedEx, and that UPS was already following (Debbie shows a video of FedEx’s effort to target UPS). 3:45 —…
Case Studies
November 10, 2009
Turner Broadcasting System: A thriving media company in the social media era — live from BlogWell
3:40 — Andy Sernovitz introduces Seth Miller, Turner Broadcasting System’s Digital Marketing Director. 3:41 — Seth highlights TNT, TBS, and TCM as the networks he’ll cover in his presentation. 3:42 — Seth: I’m going to go out on a limb and say the killer app here for social media is people. 3:44 — Seth says…
Read More
Comments Off on Turner Broadcasting System: A thriving media company in the social media era — live from BlogWell
Case Studies
November 10, 2009
Andy Sernovitz: Social Media Ethics Briefing: Staying Out of Trouble — live from BlogWell
3:15 — Andy Sernovitz opens his presentation on social media ethics. 3:16 — Andy: If you’ve ever been to any of our events, you know we always include a lesson on ethics. It’s what we do. 3:17 — Andy: You can’t have any viral success — you can’t have any social media success — without…
Read More
Comments Off on Andy Sernovitz: Social Media Ethics Briefing: Staying Out of Trouble — live from BlogWell
Case Studies
November 10, 2009
Newell Rubbermaid: Social media from a multi-brand perspective — live from BlogWell
2:10 — Andy Sernovitz introduces Bert DuMars, Newell Rubbermaid’s VP, E-Business & Interactive Marketing. 2:13 — Bert presents GigaTweet, which shows the number of real-time tweets going on right now, and says we live in an amazing time. 2:13 — Bert: When we look at social media marketing, it’s very simple: test and learn. Everyone…
Read More
Comments Off on Newell Rubbermaid: Social media from a multi-brand perspective — live from BlogWell
Case Studies
November 10, 2009
Orange Business Services: Succeeding in social media initiatives — live from BlogWell
2:13 — Phil Nieman introduces Yann Gourvennec, Head of Internet & Digital Media at Orange Business Services. 2:14 — Yann is in charge of 50 + websites. Social media is an integral part of their strategy. 2:15 — Orange Group is over 29,000 people and distributing all over the world. 2:16 — Yann says that…
Read More
Comments Off on Orange Business Services: Succeeding in social media initiatives — live from BlogWell
Current Openings
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit.
