Tag Archives: Blog Council
Case Studies June 4, 2009

Social Media Case Study from Larry Blumenthal of the Robert Wood Johnson Foundation

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Come to BlogWell: How big brands use social media on June 23 in San Francisco to hear Dell, Wells Fargo, Kaiser Permanente, SAP, Pepsi, Cisco, and Intuit share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in one afternoon, for…

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Case Studies June 2, 2009

Social media case study from Adam Brown of Coca-Cola

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Come to BlogWell: How Big Brands Use Social Media on June 23 in San Francisco to hear Dell, Wells Fargo, Kaiser Permanente, SAP, Pepsi, Cisco, and Intuit share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in one afternoon, for…

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Case Studies May 28, 2009

BlogWell NY social media case study: Disclosure Best Practices, presented by GasPedal’s Andy Sernovitz

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Come to BlogWell: How big brands use social media on June 23 in San Francisco to hear Dell, Wells Fargo, Kaiser Permanente, SAP, Pepsi, Cisco, and Intuit share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in one afternoon, for…

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Events May 21, 2009

Announcing BlogWell San Francisco: How big brands use social media

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Hear Dell, Cisco, Wells Fargo, Intuit, SAP, Kaiser Permanente, and more as they share corporate social media case studies at BlogWell San Francisco on June 23. In one afternoon, we’ll discuss measuring ROI, managing teams, dealing with legal issues, working with agencies, BtoB blogging, internal communications, blogging in regulated industries, and creating great content. This…

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Other News April 15, 2009

Thanks to all who shared the news of Bob Pearson joining GasPedal and the Blog Council

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We’d like to extend a big thanks to everyone who helped share the news of Bob Pearson, Dell’s former head of social media, joining GasPedal as President of the Blog Council and SVP of Communities. Here’s some of the great stories not only covering our news, but also touching on the larger movement we’re all…

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Events April 14, 2009

Who’s coming to BlogWell

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BlogWell is coming up fast, here’s a look at a small portion of who is attending. It’s not too late to register, but don’t put it off — our last BlogWell sold out and we expect this one to do the same. Nokia GE Johnson & Johnson Tyson Foods Robert Wood Johnson Foundation Coca-Cola Microsoft…

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Case Studies, Events April 13, 2009

BlogWell New York, April 29: How big brands use social media

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1. It’s all about big business BlogWell is the only conference devoted to learning how big businesses successfully participate in social media. You’ll learn directly from the executives at the largest corporations in the world who are engaging in this right now. Learn More 2. 8 amazing case studies Hear case studies from the biggest…

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Other News April 7, 2009

Bob Pearson joins GasPedal as President of the Blog Council

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Big news! Bob Pearson, former VP of Communities and Conversation at Dell, is joining GasPedal as President of the Blog Council and Senior Vice President of Communities. (Read the announcement here.) With more than 25 years at three Fortune 500 companies and as one of the pioneers of corporate social media, Bob brings a wealth…

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Featured Downloads
Blog May 24, 2013

9 Things to Share That Start Conversations

By WordofMouth.org Editor

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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Blog May 10, 2013

3 Must-Use Word of Mouth Marketing Tools

By WordofMouth.org Editor

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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Blog April 26, 2013

The Top Four Tips for Multiplying Your Word of Mouth

By WordofMouth.org Editor

These tips can help you get your marketing to do more work without a lot of extra effort.

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Articles January 11, 2013

10 Ways to Turn Around Negative Word of Mouth

By WordofMouth.org Editor

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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Downloads August 24, 2012

The New Topics Worksheet

By WordofMouth.org Editor

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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Blog July 20, 2012

The Word of Mouth Action Plan

By WordofMouth.org Editor

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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