Tag Archives: BBQ sauce
Case Studies February 2, 2009

Sell something your fans can take home and share

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Ditka’s restaurant in Chicago is known for their steak sauce. But the experience isn’t confined to their locations because they sell bottles of the stuff, which means fans of the sauce share it with friends at BBQs and family dinners — and talk about Ditka’s. It’s a simple concept, but not enough businesses offer fans…

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