This is a guest post from Drew McLellan, CEO and Top Dog at McLellan Marketing Group. See the original post this is adapted from and more like it on his blog. Word of mouth sells products and services every day. In fact, 67% of consumers say that word of mouth is the #1 influencer of…
Tag Archives: application
Use word of mouth to score your next job
Read More
Comments Off on Use word of mouth to score your next job
Video: How McCormick adjusted their strategy to reach a new audience
It’s no secret that social media offers greater access to millennials, whose tendency to spend and share makes them an ideal audience. But what do you do when your product doesn’t have Gen Y kicking down your door just yet? If you’re McCormick, you rebrand, revamp, and find a new way to appeal to them….
Read More
Comments Off on Video: How McCormick adjusted their strategy to reach a new audience
