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Free Teleconference: Guy Kawasaki & Andy Sernovitz — Nov 18, 5pm ET

Guy Kawasaki.  You know…the legendary entrepreneur, venture capitalist and irreverent pundit on "all things business."  Need I say more? Join us for a free call on Tuesday, Nov 18 at 5pm ET. I will be featured as a guest expert, along with Guy and: Pam Slim, author of Escape from Cubicle Nation, entrepreneur and veteran…

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Winners of the Seth Godin Book Contest

Congratulations to Eric Beato, Matt Horne, Jeff Kitchen, Brandon, Mark Waldman, Dusty Rhoades, Lynn O’Connell, Pat Lee, John Chase, and Alex. You won Seth’s new book Tribes. Stay tuned for our next book contest: Back of the Napkin by Dan Roam.

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Guest Genius of the Week: Lindsay Lebresco

On Thursday, we’re happy to turn over our blog space to a Guest Genius, someone who can give a fantastic and fascinating perspective about making word of mouth work.  This week’s guest genius:Lindsay LebrescoPublic Relations Manager, Graco Graco has done amazing things with word of mouth, especially through corporate social media. The Graco Blog is…

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Congratulations to the winners of the Guy Kawasaki book contest

The winners are: Adam Golomb, Ashley, Steve Harper, Holly Strassner, Tad Dunville, Gavin Baker, Lydia Sugarman, JP Holecka, Jeremy Pepper, and Raphi Salem Check out the next contest:  Win Seth Godin’s New Book: Tribes  Enter the Seth Godin contest here

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Jobs @ GasPedal: Make your living writing about social media and word of mouth marketing

    Writer/Editor/Blogger:        http://gaspedal.com/jobs/blogger.php     Event Producer:        http://gaspedal.com/jobs/event.php     Web/User Experience Designer:        http://gaspedal.com/jobs/web.php     Business Manager:       http://gaspedal.com/jobs/businessmanager.php     Interns, too:       http://gaspedal.com/jobs/interns.php   What we do, what we believe   We want to teach the world to blog. And use social media….

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Featured Downloads

Download: “The Difference Map” by Bernadette Jiwa

We’re big fans of author of The Fortune Cookie Principle and TEDx speaker Bernadette Jiwa, who says that good marketing…

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The first chapter of “The Social Media Side Door” by Ian Greenleigh

Ian reveals the best ways to earn the attention of influential people using social media channels.

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9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

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10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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