This is a guest post from WindsorONE’s CEO, Craig Flynn, and Director of Marketing, Brian Bunt. See more posts like this about word of mouth marketing for all types of companies on their blog. After reading a blog posting by Saul Colt on disruptive marketing, we were inspired to try our own version. The WindsorONE…
How WindsorONE made an impression on a budget
Don’t forget the packaging!
This is a guest post from WindsorONE’s CEO, Craig Flynn, and Director of Marketing, Brian Bunt. See more posts like this about word of mouth marketing for all types of companies on their blog. Chances are you have attended an industry tradeshow. At these shows you walk around from booth to booth and if you…
Earn the sale by telling a story worth sharing
It’s often forgotten how the power of story can serve as good word of mouth marketing — and more so than that, how word of mouth can help move the sales process forward and close new business! Think it through… It’s pretty typical for Mike the salesperson to do the ‘ol “show up and throw…
The word of mouth marketing sales-fission formula
Check out these nuclear stats: 85% of the value of a brand is created by the salesperson, at the field level; 53% of a prospect’s decision to choose you comes from their sales experience. BOOM! How’s that radiation make you feel? Well, hopefully you’re wearing your lead vest, because the lesson should be clear: YOU’RE…