General Mills understands that people are passionate about food. So passionate, in fact, that they needed someone more connected, more opinionated, and more loyal than the agencies who were running their social media platforms. They also knew they were missing an opportunity to actually learn from the people who were talking to them and about…
Tag Archives: passion
Articles
- 50 small things to help improve your customer service
- The fallacy of community
- The 8 essential word of mouth training books
- How to spread word of mouth with video content
- WOM Tip #160: Make your swag more useful
- 3 inexpensive ways to earn word of mouth from big talkers and celebrities
- WOM Tip #225: If your office is raving about it, your customers will too
- Video: How Walgreens connects employees with online communities
- Meet in the middle
- Why no business is too boring for word of mouth
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Bridgette Cude: Thanks, Rob! -Bridgette at WordofMouth.org...
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Rob: That is great! It could've been even better if s...
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Dawn R: Mitch, Generally I read and find your short ess...
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- Chicago Business Referral Network: [...] How to spread word of mouth by doing the rig...