Support your fanatical, crazy, and passionate fans.
They’re rare, and they deserve extra support and encouragement.
Tough Mudder events are extreme, long-distance obstacle races that attract some serious (some might say “crazy”) athletes.
And as part of these races, they have a lot of fun side competitions like costume and mullet contests. But they also offer something extreme for the big talkers: Free Tough Mudder tattoos for anyone who wants one.
That’s crazy – and who knows how many people take them up on it. But it’s awesome, and imagine how many conversations get started by the fans who do it.
What’s the craziest thing you offer your fans?