Word of Mouth Geniuses of the Week

  1. Leigh Duncan-Durst, MarketingProfs Daily Fix
    "The Accidental Evangelist"
    The power of the talker or influencer can be enormous – even if the talker or influencer isn’t aware of it. A remarkable look at how one person’s Tweet designed to just reach friends got national recognition. (link)
  2. Colleen Francis, Engage Selling
    "The Amazing Power of Testimonials”
    A good follow-up to the above post, Colleen takes a serious look at asking people for feedback, and making sure you’re using it to get results. (link)
  3. Irfan Kamal, 360 Digital influence
    "At the Movies: More Conversation + Diversity = Higher Revenues?"
    Word of mouth has undoubtedly played a part in the success of this summer’s blockbuster movies, like The Dark Knight and Tropic Thunder. Irfan dissects some research to show WOM should be useful to more than just movies. (link)
  4. Jay Conrad Levinson, Mitch Meyerson and Mary Eule Scarborough, Entrepreneur.com
    "Guerillas Use Word of Mouth Marketing "
    Some quick tips you can implement right away to help get people talking, especially with the passage on email signatures. (link)
  5. Zane Safrit, Small Business Trends
    “Why Word of Mouth Should be Core to your Business”
    There are likely other reasons, but you’re in business to make money. Zane describes why word of mouth marketing is going to help you reach that goal. (link)
email

Tags:

Comments

  1. Torley

    Came here from Andy’s blog — I think this is a fantastic weekly series, and so pleasantly blunt too. I’m going to check out these geniuses now, thanx to you!

Featured Downloads

Download: “The Difference Map” by Bernadette Jiwa

We’re big fans of author of The Fortune Cookie Principle and TEDx speaker Bernadette Jiwa, who says that good marketing…

Read More

The first chapter of “The Social Media Side Door” by Ian Greenleigh

Ian reveals the best ways to earn the attention of influential people using social media channels.

Read More

9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

Read More

3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

Read More

The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

Read More

10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

Read More
Get our free weekly newsletter

Join 35,000 brilliant word of mouth marketers by signing up for our free weekly email newsletter filled with actionable word of mouth ideas.

You’ll be blown away by just how good you can be at this.

Never display this again