The best thing you can do to help your customers remember to talk about you is to put something in their hands to share. It doesn’t have to be fancy, and it certainly doesn’t have to be expensive — but it does have to be remarkable.

For example, Sock It to Me places a funny trading card in every order they ship, like this one our teammate Brian got in the mail:

Sock It to Me - Word of Mouth Marketing

That’s one more way Brian can start conversations about his cool new socks. (And we bet it didn’t cost Sock It to Me much at all.)

What one thing can you add to your customers’ orders to inspire them to tell a friend?

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