9:35 — Cale Johnson introduces Thoora‘s Saul Colt. 9:36 — Saul started off with a little joke about removing the 1st 2 slides at Andy’s request, which were the slides that told who he was. 9:37 — Jokes that he loves women. 9:38 — Dick Shawn died in the middle of a performance at the…
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Saul Colt on how to create word of mouth on zero budget — a live Word of Mouth Supergenius preview
As we gear up for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on July 20th in New York, our fantastic presenters are sharing some word of mouth tips as previews for the day’s 12 how-to classes, 12 real-world case studies, and 6 brilliant author sessions. Our lineup…
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Saul Colt: How to Create Offline Word of Mouth — live from Word of Mouth Supergenius
11:15 — Kurt Vanderah introduces Thoora‘s Saul Colt. 11:17 — Saul: I’m here today to explain how to create offline word-of-mouth. 11:18 — Saul: Word-of-mouth is doing something so interesting that people are going to have no other choice but to talk about it. 11:18 — Saul: Creating real WOM is about creating experiences. It’s…
