Tag Archives: newsletter

Word of mouth for 3 things no one wants to talk about

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] There are some things people just don’t like talking about — gross things, necessary things, boring things. They might not be the best conversation…

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5 sources of great word of mouth topics

[Welcome back to our Word of Mouth Marketing Lessons newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using this handy form.] As word of mouth marketers, it’s our job to give our talkers something worth talking about. All recommendations, referrals, and conversations are based on this…

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Word of Mouth Supergenius is now Word of Mouth Marketing Lessons

Big news! GasPedal’s Word of Mouth Supergenius newsletter is now Word of Mouth Marketing Lessons. It’s the same great newsletter, but with even more word of mouth tips. Each week, you’ll discover practical techniques you can use to earn more word of mouth the very next day. You’ll be blown away by just how good…

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3-Minute WOM Lesson: How to create word of mouth on zero budget

Word of mouth is the great equalizer. You don’t have to be a giant company with a giant budget to earn amazing word of mouth and loyal fans. The best word of mouth ideas are easy-to-do, inexpensive, and fun. Few people on the planet are as good at this as Saul Colt. He’s a legend…

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3-Minute WOM Lesson: How to help new customers talk about you

New customers can be powerful talkers. The first-time experience is a great conversation primer, but you shouldn’t rely on that alone to create word of mouth. Your job is to put something in their hands that reminds them, motivates them, and makes them look good. Three great things you can do: 1. Give them a…

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3-Minute WOM Lesson: How to make great word of mouth topics

Topics are the ideas, features, and attention-grabbers you use to give your talkers something to talk about. You should be creating and testing as many as you can, as often as you can, until you find a few that really take off. What to remember when developing yours: 1. Keep it simple 2. Make it…

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3-Minute WOM Lesson: 3 ways to turn one-time customers into big talkers

[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] All those customers that come in and out of your store or visit your website every day represent…

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Featured Downloads

Download: “The Difference Map” by Bernadette Jiwa

We’re big fans of author of The Fortune Cookie Principle and TEDx speaker Bernadette Jiwa, who says that good marketing…

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The first chapter of “The Social Media Side Door” by Ian Greenleigh

Ian reveals the best ways to earn the attention of influential people using social media channels.

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9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

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10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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Get our free weekly newsletter

Join 35,000 brilliant word of mouth marketers by signing up for our free weekly email newsletter filled with actionable word of mouth ideas.

You’ll be blown away by just how good you can be at this.

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