Tag Archives: National Restaurant Association

Free live webinar today: Getting Bodies in Seats with Word of Mouth and Social Media

Join our Andy Sernovitz for a free live webinar on simple, hands-on word of mouth marketing and social media tips you can immediately put into action to generate traffic — hosted by the National Restaurant Association. Andy will join Derrek Hull, the National Restaurant Association’s manager of marketing and communications and blogger-in-chief, and they’ll be…

Read More Comments Off on Free live webinar today: Getting Bodies in Seats with Word of Mouth and Social Media

WOM lessons from the 2009 NRA Show: Give them something to take home

Supergenius Example #5: Nueske’s Having fresh bacon samples is a pretty good way to get people to stop by your booth. Nueske’s did it with their cherrywood smoked variety that they tout as having no nitrates or artificial flavors. After a few samples, the spokesperson hands you a brochure with recipes on how to include…

Read More Comments Off on WOM lessons from the 2009 NRA Show: Give them something to take home

WOM lessons from the 2009 NRA Show: Get their signature

Supergenius Example #3: Eco Products Eco-Products — a company that sells environmentally friendly cups, containers, and packaging – raffled off a bike at their booth. But instead of the normal raffle, participants were also asked to add their signature to a pledge that read: “We the People of the restaurant and hospitality industry, in order…

Read More Comments Off on WOM lessons from the 2009 NRA Show: Get their signature
Featured Downloads

Download: “The Difference Map” by Bernadette Jiwa

We’re big fans of author of The Fortune Cookie Principle and TEDx speaker Bernadette Jiwa, who says that good marketing…

Read More

The first chapter of “The Social Media Side Door” by Ian Greenleigh

Ian reveals the best ways to earn the attention of influential people using social media channels.

Read More

9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

Read More

3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

Read More

The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

Read More

10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

Read More
Get our free weekly newsletter

Join 35,000 brilliant word of mouth marketers by signing up for our free weekly email newsletter filled with actionable word of mouth ideas.

You’ll be blown away by just how good you can be at this.

Never display this again