Tag Archives: Jason Duty

Jason Duty: How to join conversations about your brand

11:15 — Kurt Vanderah introduces Dell‘s Director of Global Social Outreach, Jason Duty. 11:16 — Jason Duty takes the stage and starts out with a bold statement: “Social Media: It’s not The Wild West – It’s The Blob.” 11:20 — Read the thread: Understand the context and rules of the road – Know where you’re…

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How to join conversations about your brand

When people are talking about you, it’s OK to participate. In fact, it’s expected. A great response program can turn around any bad conversations and amplify the good ones. But how do you develop a great response program? How do you know which conversations to respond to and which to ignore? How do you help…

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