This is a guest post from Drew McLellan, CEO and Top Dog at McLellan Marketing Group. See the original post this is adapted from and more like it on his blog. A brand (if it is going to be effective) has to be bold. It has to stand for something. It has to plant a…
Tag Archives: brand love
It’s a small (and strange) world after all, brands
This is a guest post from Mitch Joel — President, Twist Image and author of “Six Pixels of Separation.” His new book “CTRL ALT Delete” was released in May 2013. See the original post this is adapted from and more like it on his blog. How much control does a company really have over their brand?…
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“Tasti” tips for creating loyal customers with Tasti D-Lite’s BJ Emerson
This is a guest post from Dave Kerpen — CEO of Likeable Local, chairman and former CEO of Likeable Media, and author of “Likeable Business: Why Today’s Consumers Demand More and How Leaders Can Deliver.” See the original post this is adapted from and more like it on his blog. In this episode of my weekly…
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