Come to BlogWell: How Big Brands Use Social Media on November 9 to hear SAP, SunGard, American Express, Scholastic, BlackRock, Johnson & Johnson, The Hershey Company, and Pfizer share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in one afternoon, for just $250.
You’ll get practical, how-to advice on creating great content, getting management buy-in, educating employees, keeping lawyers and regulators happy, simple and ethical disclosure, and engaging fans. You’ll ask questions, discover new ideas, and get answers from people who have been there, done that — all in four hours.
Register and learn more about BlogWell here.
In his BlogWell case study, “Chevron Pulse Report: The State of Online Conversation About Energy Issues,” Chevron’s Manager of Corporate Interactive Communications, Robert Raines, shared how they are taking social media monitoring to the next level to build awareness of energy issues.
BlogWell Chicago Social Media Case Study: Chevron, presented by Robert Raines
View more presentations from GasPedal.
That was really interesting. Thanks for sharing!
Cheers,
Sheldon, community manager for Sysomos