Your fans will spread far more word of mouth if you make them look great. 1> Make them look important2> Make them look smart3> Make them look connected4> Make their status visible 1> Make them look important Create a VIP program with membership cards, a private web site, and special privileges. Offer something extra, like…
newsletter
newsletter
October 6, 2008
#110: Make Your Talkers Look Fantastic
Read More
Comments Off on #110: Make Your Talkers Look Fantastic
newsletter
September 29, 2008
Issue #109: 5 Secrets To Increasing Viral Sharing
Easy ways to get more people to forward your message by word of mouth:1> Ready-to-forward email2> Ready-to-share graphics3> Instant sharing forms4> A simple message5> A clear action 1> Ready-to-forward email Email is easiest way to spread word of mouth. Nothing goes farther, faster. Put everything in a simple, uncluttered message that can be forwarded from…
Read More
Comments Off on Issue #109: 5 Secrets To Increasing Viral Sharing
newsletter
September 25, 2008
Issue #108: Super-Simple Evangelism Program
Create a word of mouth buzz program in 5 simple steps:1> Find your talkers2> Create a way to communicate3> Give them something to talk about4> Make it easy5> Thank them publicly 1> Find your talkers You already have plenty of talkers (evangelists, fans, friends,recommenders, influencers). You just need to go out there and findthem. Surf…
newsletter
August 7, 2008
Issue #107: Easy Word of Mouth
1> Great Thank-Yous2> Amazing Takeaways3> Talkworthy Trade Show Booths 1> Great Thank-Yous Replace your boring thank-you notes with something people will talk about. We sent cheesecakes, boxes of books, and candy bars. Give people something that will make them walk around the office and say "You won’t believe what they sent us!" 2> Amazing Takeaways…
newsletter
July 31, 2008
Issue #106: Dealing With Negative Word of Mouth
1> Build credibility before you need it2> Respond3> Be a human4> Don’t fight5> You can’t win them all 1> Build credibility before you need it When someone attacks you on a blog or message board, it’s too late to show up and defend yourself — you’ll look like a PR flack and no one will…
newsletter
July 24, 2008
Issue #105: Word of Mouth Ethics
{This post includes text of the great email newsletter all of our email subscribers just received. Sign yourself up to have this delivered directly to you!} 1> Ethics are easy2> Three simple rules3> There is no gray area 1> Ethics are easy Word of mouth marketing is all about honesty. It’s about earning the respect…
Read More
Comments Off on Issue #105: Word of Mouth Ethics
newsletter
July 17, 2008
Issue #104: How to Get Positive Online Reviews
{This post includes text of the great email newsletter all of our email subscribers just received. Sign yourself up to have this delivered directly to you!} Everyone wants positive feedback — make it easy for your customers and clients to show you some love: 1> Ask and encourage 2> Monitor what’s being said 3> Respond…
Read More
Comments Off on Issue #104: How to Get Positive Online Reviews
newsletter
July 10, 2008
Issue #103: Super Quick Word of Mouth Tracking Tips
{This post includes text of the great email newsletter all of our email subscribers just received. Sign yourself up to have this delivered directly to you!} Tracking WOM isn’t as hard as you think–try these 3 easy techniques: 1> Follow the tell-a-friend forms2> Track the email forwards3> Count blog mentions 1> Follow the tell-a-friend forms …
Read More
Comments Off on Issue #103: Super Quick Word of Mouth Tracking Tips
Current Openings
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit.
