EventListings

Will It Blend Week, part 3: The numbers behind the amazing viral video series

As a preview for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference here in Chicago on December 16, we’re dedicating a full week to our halftime celebrities from Will It Blend — one of the most successful viral video series of all time. Here we’re looking at some…

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Shel Israel: A sneak peek at Twitterville

7/29 | Members-Only Call Shel Israel, noted social media blogger and author, will lead a members-only conference call, “A Sneak Peek at Twitterville.” Shel will soon launch his new book, Twitterville: How Business Can Thrive in the New Global Neighborhoods. Before the book hits the stores, we’ll get insight and case studies on why Twitter…

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Intuit: How we are winning with social media as the “new normal”

7/30 | Public Conference Call Kira Wampler, who serves as the Social Media Marketing Leader of the Small Business Division at Intuit, will lead a public conference call, “The New Normal: Winning with Social Media at Intuit.” No matter what business you’re in, nothing beats positive word of mouth from your customers. Intuit recognizes this…

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Social Media Business Council Member Meeting 6

8/12 | Member Meeting & Unconference A morning discussion on a big issue; member-led unconferences; conversation with a special guest; private dinner following Agenda: August 12 – Member Meeting & Unconference, 8 AM – 5 PM, Dinner 7 – 9 PM Location: Millennium Hotel Minneapolis, 1313 Nicollet Ave. Full details: http://socialmedia.org/smbc6 Member meeting | August…

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BlogWell: How big brands use social media

Dell, Cisco, Wells Fargo, Intuit, Kaiser Permanente, Pepsi, and SAP share case studies on social media.

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Featured Downloads

9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

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3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

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The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

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10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

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The New Topics Worksheet

All word of mouth starts with a topic of conversation — a simple, portable, repeatable idea that gets people talking.

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The Word of Mouth Action Plan

Create a complete word of mouth marketing plan using this worksheet’s eight simple steps.

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