The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.
The quick and simple summary of everything you need to know about the fundamentals of word of mouth.
Download and share this simple checklist with your staff and your agencies to use every time you launch a new word of mouth initiative.
Being a great word of mouth marketer doesn’t require an advanced degree, a big budget, or a ton of resources. Just focus on these four simple rules and you’ll get a bunch of happy customers talking about you, for free, forever. The rules: Be interesting. Nobody talks about boring companies. Make it easy. Word of…