This is a guest post from Todd Alexander, Brand Evangelist and EVP for Kreber. I was boarding my flight from New Orleans to Chicago today on flight #1068. While I was in the jetway, I saw the Southwest Airlines Captain (Paul) leaving the plane for the terminal during his 40 minute layover. I figured he had…
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Todd Alexander is is Brand Evangelist at Kreber and helps retail brands and people discover their latent spiritual strength using a variety of tools. The most common result is inspiring them -- redirecting their emotions to let them discover their maximum potential. Because yes, brands are emotional too.
Your product is the experience
This is a guest post from Todd Alexander, Brand Evangelist and EVP at Kreber. Last night we went to our favorite Indian restaurant and enjoyed a fabulous meal. My daughter-in-law ordered her usual chicken tikka masala and she made a very interesting comment after she had just a few bites. She said, “The food tastes…
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