25 ways to thank your customers

When you show your customers your appreciation for their business, you give them a great reason to talk about you. You get your business back on their minds, you make them feel special, and you open up the door for their feedback. But you can do a lot more than just make a follow up call or send a nice email.

In this slide presentation, Help Scout, a customer service tool provider, shares 25 examples of unique thank-yous that earn word of mouth. They’ll share why they work, how to pull them off, and examples from companies like Nikon, 37signals, and Honda.

Some great ideas from this presentation:

  • Help them learn something new
  • Mail them a great book
  • Give a charitable gift in their honor
  • Throw them a party
  • Send them an unexpected card on a weird holiday

For 20 more inspiring ways to say thanks, check out the slide deck below:

email

Tags: , , , , , , , ,

Comments

  1. Carrie Jackson

    This was absolutely fabulous. When I look back at all of my former employers, I realize that they did many of these things for all of us. And it DID create huge company loyalty and teamwork.

    Then looking at the 25-Thank Yous is just what my sister does for her customers at Saks and she really reaps the rewards! We have always been taught to write personal thank-you notes so going above and beyond the call of duty is just second nature.

    USAA and Southwest Airlines always send me birthday cards. But USAA also sends me $50 a year for driving safely and not having an accident. That always impressed me and I wouldn’t think of insuring with anyone else. Banking, insurance, and investments are all with USAA now. I know I can count on them.

Featured Downloads

Download: “The Difference Map” by Bernadette Jiwa

We’re big fans of author of The Fortune Cookie Principle and TEDx speaker Bernadette Jiwa, who says that good marketing…

Read More

The first chapter of “The Social Media Side Door” by Ian Greenleigh

Ian reveals the best ways to earn the attention of influential people using social media channels.

Read More

9 Things to Share That Start Conversations

Use the examples in this guide to help inspire ways to make your message more portable and shareable.

Read More

3 Must-Use Word of Mouth Marketing Tools

These tools will help you kick off any word of mouth campaign no matter what topic, industry, or budget.

Read More

The Top Four Tips for Multiplying Your Word of Mouth

These tips can help you get your marketing to do more work without a lot of extra effort.

Read More

10 Ways to Turn Around Negative Word of Mouth

The most effective ways to stop negative WOM with examples from Zappos, FedEx, Dell, and more.

Read More
Get our free weekly newsletter

Join 35,000 brilliant word of mouth marketers by signing up for our free weekly email newsletter filled with actionable word of mouth ideas.

You’ll be blown away by just how good you can be at this.

Never display this again