[Welcome back to the You Can Be a Word of Mouth Marketing Supergenius! newsletter. This is text from the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] When you stop looking at your catalogs and sales brochures as simple advertisements and start viewing them as…
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BlogWell New York to feature social media case studies from Scholastic, GE, H&R Block, Walmart, and more
We’re bringing our series BlogWell: How Big Brands Use Social Media to the Big Apple on March 29. The afternoon will feature practical, how-to case studies from 8 great brands, including Scholastic, GE, H&R Block, Walmart, and more. BlogWell is one awesome, idea-filled afternoon focused on social media at big brands. There are no agencies…
How Hershey’s engaged bloggers at BlogHer with their S’mores Snacktivity Suite — live from BlogWell
Come to BlogWell: How Big Brands Use Social Media on February 2 in Austin to hear Toyota, REI, Texas Instruments, Kellogg’s, Dell, Sabre Holdings, Coldwell Banker, and InterContinental Hotels Group share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in…
